Marketing with UNC Health: What Budget Changes Would You Make?
Overview Students researched marketing strategies to create a proposal on where UNC Health Caldwell’s marketing department should spend their money during the following year. The project involved analyzing current marketing expenditures, identifying areas for improvement, and proposing budget reallocations to enhance the effectiveness of the marketing efforts. Students collaborated in teams, engaged in site visits, […]
Growing With Granite
Overview Granite Insurance is exponentially growing and would like to place another office in the Southeast. The “Grow with Granite” project engaged students in a comprehensive exploration of business expansion and economic development. Partnering with Granite Insurance, students took on the role of consultants to identify the ideal location for the company’s expansion in the […]
Enhancing the Foothills Experience
Overview In this project, students utilized the NC Foothills Experience tool, a resource providing information on quality of life indicators in the four-county region. They researched and designed custom local visits for their class while documenting their experiences to optimize and market the tool to the local population, attract outside visitors, and potential new residents. […]
A Day in the Life of Saving Lives: Mythbusting Healthcare Careers
Overview In this project, students delved into the world of healthcare professions with the goal of creating captivating advertisements to inspire high school students to pursue careers in healthcare. Through this exploration, students also gained a deeper understanding of how their current learning, specifically in chemistry classes, would be relevant and essential for future career […]
Safety at SERVPRO
Overview: This project was a learning experience focused on analyzing real-world data and developing essential skills to enhance workplace safety. Through an in-depth review of OSHA logs spanning seven years, students investigated work-related injuries at SERVPRO, with a particular emphasis on new hires and machinery misuse. Participants honed their data analysis abilities, calculated percent changes […]
The Caseworx Case: Analyzing the Impact of Business Practices on Global Climate Change
Overview In “The Caseworx Case” project, students embarked on an enlightening journey to investigate and analyze the far-reaching consequences of business practices on global climate change. With a focus on the wood products manufacturing process of the company Caseworx, the project delved into the entire supply chain, starting from the sourcing of raw materials in […]